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Web Design For Business Success, Increased Visitors and Profit

Web Design

A good web design will play an important part in whether your business is a success.

Your web design needs to be easy to use and informative.  It could be your first point of contact with potential and existing visitors. Your business website should present a professional look. It could be the deciding factor between a customer staying and buying from you or clicking onto your competitor’s website.  Everything a person sees on your website should portray an image that is consistent and instils confidence.

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How To Choose A Web Developer

How To choose a web developer.

A good web developer will suggest and initiate ideas, and guide you towards what works best for you and your business.

Choosing a web developer is very similar to choosing a web designer.  Again, bear in mind, ‘You get what you pay for!’  These days everybody is a web development expert, from friends and cousins to a mate’s mate that you met in a pub.  If you just want a page up on the internet for the sake of it, then a budget price of £200 - £300 may be sufficient. But for a professional business appearance and a website that functions properly, you will need to pay more.

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How To Choose A Web Designer

How To Choose A Web Designer.

A good web designer will use their creative flair to design a website that looks professional, is easy to use and incorporates your brand.

A web designer will design the look of your website, i.e. what the homepage will look like, the layout of the pages, the logo, suggest colours to use etc. A web developer takes the designs created by the web designer and builds the website.  They both have different roles, in the same way an architect can design a building but you would need to employ a builder to actually build it. If you look in the yellow pages or do a search on the internet, you will see there are many web design and web development companies around.  Choosing the right web designer could take a bit of shopping around and prices will vary considerably.  It is worth selecting and speaking to a variety of web designers in your local area or city, to get a feel for what they are like and the kind of designs they create.  It is also worth remembering the saying ‘you get what you pay for!’

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A Guide To Marketing Your Business

What is marketing?

Increase your business profits by reading our summary of what marketing is. How you can use marketing to your advantage.

Marketing is sometimes thought of just being publicity and promotion, but this is just part of it.  It also includes the price of your products or service, who and where your products and services are available (place) and if it meets your customers needs (product or service).  The amount of time and money spent on each of these areas can vary from business to business.  A 5 Michelin Star restaurant may focus on the quality of their food, with less priority on promotion, whereas the kebab shop down the road may focus on price. Taking all of these into account will lead to satisfied, loyal customers, a growing customer base, popular products or services, increased turnover and more repeat/recommended customers.

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5 Easy Tips To Create A Successful Website

How To Create A Successful Website

The right web design and a professional looking website, will attract more customers and create a successful business.

Do your customers think of you before your competitors?
With more and more competition, everyone is fighting for a greater market share.
How do you encourage customers to visit your website?
Read our 5 easy tips to make sure your website is not losing you losing valuable customers.

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About Us

Next Big Leap is a Leicester based web design and maintenance company, with over 15 years experience.

Our business experience and technical know-how has helped individuals, small and large businesses create, maintain, improve and fix their websites.

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